It’s that time of year again – Christmas and Boxing Day are over and next week it will be the new year. It’s around this time of year that I get giddy and filled with excitement; the slate is wiped clean and it’s a brand new year.
I’ve adopted a new mantra and I’m working hard at sticking with it – “those who fail to plan, plan to fail”. I’m in the midst of putting together a three year plan for Gobi Capital and I’ve got 965 days left to get things done.
The updated media content strategy will focus on three areas – health, wealth and stealth. The strategy will be to provide content that is worthy of being disseminated by other sources on the web, print and broadcasting (radio and tv). The tactics are still being carefully considered but it will include traditional and non-traditional methods.
Other than that, I’m going to write up the plan and stick with it. Here’s to 2014!